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Subject: NEWS TODAY: IBM Business Partners Seize Exploding Linux Market Opportunity
To: kgill@brodeur.com
From: kgill@brodeur.com
Date: Mon, 26 Feb 2001 11:28:40 -0500
Good morning -
Today IBM announced a series of new Linux initiatives within the IBM
PartnerWorld program in response to the growing demand for Linux-based
solutions. The new Linux-specific initiatives include education,
certification, co-marketing, incentives and technical support. The
announcements include:
A new Linux Lens quicklink on the IBM PartnerWorld Web site
http://www.ibm.com/partnerworld/linux
A new Ready, Set, Linux! initiative to recruit, enable and support
Business Partners and
IBM will be expanding "You Pass, We Pay" certification reimbursement, to
provide reimbursement for Linux certifications. All IBM Business
Partners that have eligible IBM certifications can be reimbursed for
tuition and test expenses up to $3000 once they pass Linux Professional
Institute (LPI) Test 101 or achieve Red Hat Linux certification.
Business Partners eligible for PartnerRewards may claim up to $3000 for
business development funds accrued for approved education and
certification activities that lead to LPI or Red Hat Linux
certification.
Release:
International Business Machines Corporation
New Orchard Road
Armonk, NY 10504
Contact: Tim O'Malley
(914) 642-3223
tomalley@us.ibm.com
IBM BUSINESS PARTNERS SEIZE EXPLODING LINUX MARKET OPPORTUNITY
IBM PartnerWorld Provides New Linux Initiatives to Help Partners Expand
into New Markets, Attain New Skills and Grow Business
ATLANTA, G.A., February 26, 2001 . . . IBM today announced a series
of new Linux* initiatives within the IBM PartnerWorld** program in
response to the growing demand for Linux-based solutions.
The new Linux-specific initiatives include education, certification,
co-marketing, incentives and technical support. With a new Linux Lens
quicklink on the IBM PartnerWorld Web site
http://www.ibm.com/partnerworld/linux, Business Partners will now find
a single location linking to all IBM resources for Linux.
"IBM offers a powerful combination of Linux-based hardware and software
backed by technical, sales and marketing support that gives my company a
competitive range of offerings," said Bob Covington, CTO, MerchantWired,
a leading business and technology solutions provider for the retail
industry . "With enhanced support from IBM, we can continue to rapidly
grow our expertise on Linux while utilizing our existing skill set to
increase the market opportunity at very little cost. The bottom line is
we can grow our business more rapidly with IBM."
According to IDC, Linux shipments grew faster than any other server
operating system over the past two years. Business Partners are
embracing IBM's broad portfolio of Linux-based hardware, software and
business partner services, including access to more than 1700 ISV
applications in the Global Solutions Directory. Receiving more than 1.6
million hits per month, the Global Solutions Directory is a repository
where Business Partners and customers view ISV solutions for various
industry segments, including finance, retail, insurance and education.
"Linux provides game changing opportunities for IBM Business Partners,"
said Patricia Meacham, vice president, marketing, IBM PartnerWorld.
"From middleware to the mainframe, IBM has the most complete
Linux-enabled e-business portfolio, including services and support to
help Business Partners build on their existing expertise to meet the
growing demand for Linux-based solutions."
As part of IBM's commitment to Linux, IBM is launching a new Ready,
Set, Linux! initiative to recruit, enable and support Business Partners.
The three-phased approach includes Ready: education on market
opportunity and how to get started with IBM; Set: a two-day, hands-on
technical training on Linux and IBM e-business solutions; and Linux: an
ongoing enablement and support initiative featuring educational roadmaps
leading to certification and access to key PartnerWorld benefits for
partners delivering e-business solutions for Linux.
In addition to providing core PartnerWorld support, such as Business
Partner Connections and the Global Solutions Directory, IBM will be
expanding "You Pass, We Pay" certification reimbursement, to provide
reimbursement for Linux certifications. All IBM Business Partners that
have eligible IBM certifications can be reimbursed for tuition and test
expenses up to $3000 once they pass Linux Professional Institute (LPI)
Test 101 or achieve Red Hat Linux certification. Business Partners
eligible for PartnerRewards may claim up to $3000 for business
development funds accrued for approved education and certification
activities that lead to LPI or Red Hat Linux certification.
About IBM
IBM (http://www.ibm.com/) is the world's largest information technology
company, with 80 years of leadership in helping businesses innovate. IBM
creates, develops and manufactures the industry's most advanced
information technologies, including computer systems, software,
networking systems, storage devices and microelectronics. IBM
PartnerWorld is a marketing and enablement program designed to create
new revenue and marketing opportunities for IBM Business Partners, and
provide customers with e-business solutions including products,
services, technologies and marketing.
# # #
*Indicates trademark or registered trademark of Linus Torvalds.
**Indicates trademark or registered trademark of International Business
Machines Corporation.
All other trademarks are the properties of their respective companies.