From: rhett <rhett@lineo.com>
Subject: Lineo wins Upside Showcase awards
Date: Thu, 25 Jan 2001 12:08:00
To: lwn@lwn.net


FOR IMMEDIATE RELEASE


LINEO WINS TOP TWO AWARDS AT UPSIDE SHOWCASE CONFERENCE

Lineo Gains People's Choice and Demo Til You're Dropped Awards at Exclusive
Conference


INDIAN WELLS, Calif. - Upside Showcase Conference - Jan. 25, 2001 - Lineo™,
Inc., a leading innovator in embedded Linux tools, real-time and high
availability solutions, won the top two awards at the Upside Showcase
conference this week. Lineo was the recipient of the People's Choice award
and the winner of the Demo Til You're Dropped award given by conference
organizers for the company's demonstration of the Embedixä SDK 1.2 software
development tool. More than 100 companies participated in the exclusive,
invitation-only conference showing many of the latest technologies for
the Web and electronic devices. 

"Lineo had all the ingredients that our judges love-hot new market, innovative
technology, great growth potential and an entertaining, engaging on-stage
demo," said Jesse Berst, executive producer of the Showcase conference.


Attendees of the conference were each given the opportunity to vote electronica
lly for the best product demonstrations. Lineo showed how the company's
flagship product, Embedix SDK 1.2, makes it easier for developers to create
embedded software for mobile phones, personal digital assistants, set
top boxes, VPN routers, network cameras and other small devices. Lineo
was unanimously selected as the people's choice winner among all of the
products demonstrated at the conference.

In addition, Lineo was one of seven companies selected from among all
of the vendors to participate in the Demo Til You're Dropped portion of
the Showcase conference. These companies were given the opportunity to
demonstrate their product to attendees and a panel of judges in a "Gong
Show" format with the goal of getting through the entire demonstration
without getting gonged, ending the exhibitor's demonstration. Lineo was
the only company at the conference to make it past the scrutiny of the
judges and complete the product demonstration without getting gonged.
 
 
About Showcase
Now in its fifth year, Showcase is the best launching pad for companies
that will shape the digital economy, because the show is comprised only
of real products with real capabilities that are hand-picked from hundreds
of applicants. Showcase's innovative format makes it easy for our audience
of industry leaders, venture capitalists, developers, investment bankers,
and selected media and analysts to evaluate the best and brightest of
the industry.

About Lineo, Inc.
Lineo, Inc. provides Linux-based embedded systems, real-time and high
availability solutions that include software, hardware designs and professional
 services. Lineo's solutions allow OEMs to create devices and systems
that interact with the Internet while helping OEMs to reduce system requirement
s, per-unit costs and time-to-market. The company's key product lines
include: Embedix™ (embedded Linux system software), uClinux™ (embedded
Linux for MMU-less processors), NETtel (Linux-based Internet appliances
for secure networking) and Availix™ (mission-critical high availability
Linux cluster solutions). Contact Lineo at www.lineo.com, via e-mail to
info@lineo.com or by calling (801) 426-5001.


###

Lineo and Embedix are trademarks of Lineo, Inc. Linux is a registered
trademark owned by Linus Torvalds. All other products, services, companies
and publications are trademarks or registered trademarks of their respective
owners. 

Press Only Lineo Contacts:
Blake Stowell				
Lineo, Inc.				
801-426-5001 ext.321			
blake.stowell@lineo.com

Lisa Wood
KVO Public Relations
503-221-1551
lisa_wood@kvo.com
		
Jeff Davis
Davis Communications
415-837-3939
jdavis@daviscomm.com