From:	 Julie Donnellan <julie@fscomm.com>
To:	 (Recipient list suppressed)
Subject: ESC Chicago Technical Program Announced
Date:	 Tue, 01 May 2001 12:53:39 -0700

FOR IMMEDIATE RELEASE

CMP MEDIA ANNOUNCES TECHNICAL PROGRAM
FOR EMBEDDED SYSTEMS CONFERENCE CHICAGO


Largest Educational Forum On Embedded Systems Outside of Silicon Valley
Includes Focus On Automotive, Industrial Systems, Connectivity

San Francisco - May 1, 2001  - CMP Media (Nasdaq: UNEWY) today announced 
the program for the Embedded Systems Conference Chicago, the Midwest's 
largest educational forum for embedded engineers, developers, and 
managers.   With a special focus on automotive and industrial applications, 
the event's 90 classes and tutorials address the technical issues involved 
in building intelligence into everyday devices.

Running from July 9-12, 2001 at the Navy Pier Festival Hall in Chicago, 
Ill., the Embedded Systems Conference Chicago provides an opportunity for 
design engineers to learn about the latest microprocessor, software, and 
internetworking technologies and to meet with and hear from a faculty of 50 
respected industry experts.  Featured technologies include automotive, 
real-time design, wireless, open source technologies, embedded Internet, 
java, and unified modeling language.

"Embedded systems make products safer, more reliable, more energy efficient 
and cost effective, and they provide increased functionality," said Lindsey 
Vereen, conference director.  "Embedded technologies are changing at a 
rapid pace.  The educational program at the Chicago event will help 
software engineers and product designers integrate the very latest tools 
for connectivity and deterministic performance into current projects."

The conference program begins on July 9 with eight full-day tutorials on 
topics such as Java, TCP/IP, and C++.  For the next three days, 
hour-and-a-half sessions are offered on a broad range of topics, including 
automotive related sessions, such as:
* Embedded Systems in the Automotive Industry,
* Controller Area Network (CAN)
* Topology Independence: Software Reuse Across Automotive Product Lines

The conference includes 15 classes that have never before been offered at 
an Embedded Systems Conference, including:
* Implementing Bluetooth in an Embedded Device
* Putting Safety in Software
* Debugging Embedded Linux Device Drivers
* Home Networking with the Open Services Gateway Initiative
* Integrating Ethernet into Industrial Control

In addition to the conference program, ESC Chicago includes a two-day 
product exhibition with 100 leading companies.  Special events include a 
keynote address by best-selling author, computer columnist, and TV 
personality Robert X. Cringely, and early morning shop talk sessions where 
attendees can discuss their successes and challenges in informal moderated 
sessions.  An opening night reception on the show floor celebrates "Summer 
Nights on the Lake."

  For more information on the Embedded Systems Conference Chicago or a 
complete conference catalog, log on to 
http://www.embedded.com/esc.  Conference catalogs can also be obtained by 
calling 888-239-5563 or by e-mailing esc@cmp.com.

The Embedded Systems Conference is produced by CMP Media LLC and is 
sponsored by EMBEDDED SYSTEMS PROGRAMMING magazine and ELECTRONIC 
ENGINEERING TIMES.  Other conferences produced by CMP's Electronics Trade 
Show Group include the Embedded Systems Conference-San Francisco, Embedded 
Systems Conference-Boston, Embedded Systems Conference-Europe, Embedded 
Executive Summit, and the Communications Design Conference.

About CMP Media LLC.
CMP Media LLC (www.cmpnet.com) is a leading high-tech media company 
providing essential information and marketing services to the entire 
technology spectrum - the builders, sellers and users of technology 
worldwide. Capitalizing on its editorial strength, CMP is uniquely 
positioned to offer marketers comprehensive, integrated media solutions 
tailored to meet their individual needs. Its diverse products and services 
include newspapers, magazines, Internet products, research, direct 
marketing services, education and training, trade shows and conferences, 
custom publishing, testing and consulting.

# # #
PRESS CONTACTS: 		
Wendy Lewis or Miranda Brady
FS Communications
650-691-1488
miranda@fscomm.com


Exhibitor		Amber Mooney				
Contact:  		CMP Media LLC			
Phone:		415-278-5369					
Email:		amooney@cmp.com 		

Attendee Contact:	CMP Media LLC
Toll free:		888-239-5563	
E-mail:		esc@cmp.com	

Press			FS Communications
Registration:		650-691-1488
			miranda@fscomm.com

=========================
Julie Donnellan
FS Communications
888 Villa Street, Suite 410
Mountain View, CA  94041
650/691-1488
650/960-0541 Fax
julie@fscomm.com