From:	 "Marie Heng" <marie@urgepr.com>
To:	 <lwn@lwn.net>
Subject: LinuxWorld San Francisco to Showcase Embedded Linux Solutions
Date:	 Thu, 12 Jul 2001 16:50:45 -0700

Editors
LWN.net
lwn@lwn.net

FOR IMMEDIATE RELEASE

Contact:	Carly Rondinelli
	    	Urge Public Relations
323 762 1600
carly@urgepr.com


LinuxWorld San Francisco to Showcase Embedded Linux Solutions

Embedded Linux Pavilion will be sponsored by the Embedded Linux Consortium
(ELC)


FRAMINGHAM, MASS. - July 9, 2001 - IDG World Expo announced today that the
upcoming LinuxWorld Conference & Expo, to be held August 26-30, 2001 at San
Francisco's Moscone Convention Center, will feature an Embedded Linux
Pavilion to educate attendees on the growing opportunities for Linux in
embedded computing.

The Pavilion will be sponsored by the Embedded Linux Consortium (ELC), a
vendor-neutral trade association dedicated to promoting and implementing the
Linux operating system throughout embedded computing.   As Official
Organizing Sponsor, the ELC will staff an information booth in the Pavilion
to address the core issues facing the embedded components of Linux. The ELC
will also provide speakers and content for the Embedded Linux track of the
Worldwide Developer Conference at LinuxWorld.

"While Linux on the Desktop as a viable competitor to Windows remains an
unrealized desire, Linux in servers and embedded applications is happening
at an increasing pace,' said Murry Shohat, Executive Director of the
Embedded Linux Consortium.  "The Linux community may be looking at the
largest market for their efforts when it looks at 'embedded.'  The Embedded
Linux Pavilion will act as a rallying point for this interest on the floor
of LinuxWorld Conference & Expo in San Francisco."

The ELC's information booth will be staffed by members in a vendor-neutral
setting, allowing members of the Linux community to obtain answers about
embedded Linux.  Attendees at LinuxWorld can also learn about specific
vendor offerings from other exhibitors in the Embedded Linux Pavilion.

"We're thrilled to team up with the Embedded Linux Consortium for this
year's West Coast show," said Charlie Greco, president and CEO of IDG World
Expo.  "Linux enthusiasts looking for the very latest in embedded Linux
should flock to the Embedded Linux Pavilion at LinuxWorld San Francisco."

Additional show floor highlights will include:

* The Linux Rookery, a showcase for Linux start-up companies and first time
LinuxWorld exhibitors sponsored by Linux International

* The .Org Pavilion, an area sponsored by OSDN that will feature day-to-day
programmers, enthusiasts and end-users exchanging thoughts and ideas
* The Caldera Learning Center, an interactive learning center that will
offer hands on demonstrations of systems and solutions designed for
LinuxWorld attendees

The next LinuxWorld Conference & Expo is scheduled for January 29 - February
1, 2002 at the Jacob K. Javits Convention Center in New York City.

For More Information
For more LinuxWorld Conference & Expo information, or to register for the
event, visit
the LinuxWorld Conference & Expo Web site at www.linuxworldexpo.com, or call
(800) 657-1474.  For exhibiting opportunities within the Embedded Linux
Pavilion and other areas of the exhibit floor, please contact Aramis Jordan
(A-K) at (508) 424-4809 or Aramis_Jordan@idg.com or Beverly Griffith (L-Z)
at (508) 424-4852 or Beverly_Griffith@idg.com.

About the Embedded Linux Consortium
Responding to the rising tide of interest in Linux for embedded
applications, representatives from dozens of technology firms formed the
ELC, a vendor-neutral trade association dedicated to advancing the depth,
breadth and speed of Linux adoption in the enormous embedded computer
market. In its first 75 days, membership hit 75 (now at 120). The ELC offers
free membership to developers who demonstrate their participation in the
Open Source code base of the Linux operating system. More details about the
ELC are available at www.embedded-linux.org.

About IDG World Expo
IDG World Expo (www.idgworldexpo.com) produces world-class tradeshows,
conferences, and events for emerging IT markets around the globe.  As the
leading IT event management company, IDG World Expo leverages its
unsurpassed experience and knowledge of IT-focused events and conferences,
enabling technology companies to capture the attention and loyalty of
influential buyers.  IDG World Expo's portfolio of conferences and events
includes Macworld Conference & Expo, LinuxWorld Conference & Expo, COMNET
Conference & Expo, COMNET Wireless Conference & Expo, Federal Open Source
Conference, ESPWorld Conference & Expo, Enterprise Application Summit,
BioITWorld Conference & Expo and Internet Entertainment Expo (IEX).  IDG
World Expo is a subsidiary of International Data Group (IDG), the leading
global provider of IT media, research, conferences, and expositions.

About IDG
IDG publishes more than 300 magazines and newspapers and 4,000 book titles
and offers online users the largest network of technology-specific sites
around the world through IDG.net (http://www.idg.net), which comprises more
than 270 targeted Web sites in 70 countries. IDG is also a leading producer
of 168 computer-related expositions worldwide, and provides IT market
analysis through 50 offices in 43 countries worldwide. Company information
is available at http://www.idg.com.

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